Advertising

Wake up and Dream, Xbox launches its new advertising campaign

We always love console manufacturers’ advertising campaigns, because they always try to make us dream. PlayStation’s recent campaign focused on humor, and was quite successful. This time, Xbox is back in the same vein as its Xbox Series X|S launch campaign. Xbox Power Your Dreams…

Let’s discover the lore of Halo Infinite with the UNSC archives

Halo Infinite is still scheduled for December 8, 2021 and to make us wait until then, we have the chance to discover some details about the history of the Master Chief and more precisely about his armor and his gadgets. If we embody the hero of this saga that celebrates its 20th anniversary,…

Iconic PlayStation characters invade soccer fields

It’s not a new sports game or a DLC for the latest FIFA but the new PlayStation ad for the UEFA Champions League. PlayStation has been a partner of the competition for several years, and is showcasing its console (and PC) exclusives with an original video. We can see Aloy, Kratos,…

Windows 11 ad highlights Halo Infinite and Xbox Game Pass

Scheduled for October 5th, Windows 11 shows itself a little bit with its first public ad. Rather than highlighting the interface, we notice that the Xbox Game Pass is cleverly shown at the beginning of the ad and especially that the MasterChief is one of the stars of the show. We can admire…

Xbox and Bethesda in a hero-filled commercial

We obviously haven’t finished talking about it (although I think we’ve done the rounds of game culture on this side for now) of Bethesda’s arrival in the Xbox family. Last gift to gamers with real pieces of video games in it, a “commercial” video featuring the…

Advertising for PlayStation 5 highlights your explorer side

We understand, the next-gen consoles repeat it with each of their ads: we no longer talk about games but experience from now on. Latest video to date, the advertisement for the PS5 which does not mention video games or really the console, but the need to discover and to go into the unknown.…